Every year, google updates its search algorithm and it can be more updates ever before. Sometimes it may be a minor update or else major update like Hummingbird which change the search result in google. SEO expert in Bangalore can easily change their process according to the update in google. Because they know what have to do to rank your website.
The following are the 7 changes in google and it should know by marketers in advance.
Rank Brain: One of the new machine algorithm in google is RankBrain with artificial intelligence. It can interpret queries and learn from the action which taken by searchers. The millions of queries in google are interpreted by Rankbrain to yield a better result.
Featured Snippets: When you are typing something in search engine box then it will show ten blue links websites which related for keywords. SEO will return the links which include the keyword in Title, inbound links, Meta description, and etc. Moz is the best tool to get an idea to rank your blog in top position.
Mobilegeddon: Accelerated Mobile Pages is a new source in google’s update. Because now most of the internet users are from mobile so the bloggers should make your website as mobile responsive to promote your business as well blog also.
Structured data: Add the important and meaningful content to your blog with structure then RankBrain will provide awareness about search result and entity.
Bad links:Google has a major update an algorithm is Penguin. This development is accepted and welcomed by more marketers and webmasters. After the update, if the webmasters are not corrected then it will show as a spam link.
Secure Web: The google will ask the search results to trust the website. Google webmaster says that use secured version of HTTP to enable your blog.
Google and Local results Shakeups: To improve your business google says that you should have more local visitors to your blog. The important aspect from Adwords ads is that your blog should be both mobile and desktop accessible.
These are difficult for blog owners to do SEO with these updates. So make use of seo company Bangalore to do SEO or rank your website.